Are you looking for a .it domain name for your business?

The .it domain extension is the country-code top-level domain (ccTLD) for Italy, managed by Registro.it. It is commonly used by businesses, individuals, and organizations within Italy. There are several factors to consider before choosing a .it domain name.

1) Restricted to EU-based registrants

The .it domain extension is reserved for individuals and businesses within the European Union. If you’re not based in the EU, you won’t be able to register a .it domain name. If you need a domain extension that is globally available and industry-focused, options such as .online, .tech, or .store offer a more flexible alternative without geographic limitations.

2) Lack of industry relevance

While the .it domain extension signals a connection to Italy, it doesn’t communicate what your business actually does. Whether you're in tech, e-commerce, or any other sector, a domain extension like .tech, .store, or .fun instantly highlights your focus. These industry-relevant domain extensions help your audience understand your business right from the domain name.

3) Limited domain name availability

Many short and highly desirable .it domain names have already been registered. This can make it difficult to find a domain name that is both brandable and available. However, you can explore industry-specific domain extensions such as .tech or .store, where high-quality names are still widely accessible.

4) Less suited for global brand growth

The .it domain extension may not be the best choice for brands looking to expand globally. A domain extension such as .online provides a clear online identity, while .store immediately signals an e-commerce focus. Choosing a domain extension that aligns with your industry ensures better brand recognition and long-term scalability.

5) Better options with Namify AI

Namify AI helps businesses by suggesting domain names that enhance visibility and brand impact. Whether you’re looking for a .tech domain name to establish credibility in the technology industry, a .store domain name for e-commerce, or a .online domain name for an online presence, the platform recommends options that align with your strategic goals.

Here are the key requirements for registering a .it domain name:

1. Residency or business presence in the EU 

Only individuals and businesses based in the European Union, Iceland, Liechtenstein, Norway, Vatican City, San Marino, or Switzerland can register a .it domain name.

2. Registration through an accredited registrar 

.it domain names must be registered through a registrar authorized by Registro.it, the official registry managing .it domain names.

3. Compliance with Italian domain regulations 

Registrants must provide accurate identification details and comply with Registro.it’s policies, ensuring proper use and adherence to legal guidelines.